10Case study
Hargrove & Lane
An Orlando builder that wanted to be found on Google.
Hargrove & Lane is a design-build contractor in College Park doing additions, kitchens, baths and whole-house remodels across Orlando. They came to us for a new site and for help being found on Google when people nearby search for a remodeler. We built the site around their finished projects, set it up for search from the first page down, and launched it on their own domain.
01Where they started
Hargrove & Lane do big jobs: second storey additions, kitchens with walls moved, lanais tied into the roof. Most of their work came from referrals.
They wanted the website to bring in work too. That meant a site that looks like the quality of what they build, and one that comes up when someone in Winter Park or Windermere searches for a kitchen remodel or a home addition.
02What they needed
A homeowner planning a remodel wants to see finished work like theirs, know the builder is licensed and insured, and get a feel for cost and timing before they call.
And Google needed to understand who they are, what they build and which parts of Orlando they work in.
03What we built
Projects with real numbers
Eight finished jobs, each with the neighbourhood, size, weeks to build and final cost. Filter by kitchens, baths, additions or outdoor, and open any one for the full scope.
A ballpark before the call
Pick a project, a size and a finish level and see a typical Orlando price, split line by line. It answers the first question everyone asks.
How a job runs
From the free site visit to the final walkthrough, with the permit wait in Orlando spelled out, so nobody is surprised.
Book a site visit online
A short form, then a pick from the open visit times this week. They confirm by text the same day.
Where they have built
A map of recent jobs across greater Orlando next to the list, so a homeowner sees work near their own street.
04Set up to be found
Found on Google
Every page is set up so Google knows the business, the services and the Orlando neighbourhoods they work in, and so the site shows up properly when someone searches.
Looks right when shared
Links sent by text or posted on Facebook show the finished addition and a clear title, not a blank box.
Fast on a phone
Photos sized for the screen they land on and the call button always in reach, because most people find a contractor on their phone.
★The result
A site that shows the work and gets found.
Projects, prices, the process and booking a visit now live on one site, on their own domain, set up for Google from the day it launched.
Want to be found on Google?
If people search for what you do and find someone else, we build you a site that shows your work and is set up to come up in search. The first call is 15 minutes and costs nothing.